Based in London, Sheetal is a champion of microfinance both in developing and developed countries. Sheetal is the founder of Kuuja.com (a new social enterprise that acts as a marketplace for microfinance recipients to sell their products and services online thereby scaling their businesses and becoming bankable), and Shanti Microfinance (a social enterprise and UK Charity that provides access to technology and capital for entrepreneurs in slums and villages in India). Sheetal is also the UK Deal Maker (by appointment) for the UK Trade and Investment’s Global Entrepreneur Programme and advises MetaCert, a company that specialises in content classification and protects children from inappropriate content on the web. Previously, Sheetal was Director VC Relations at Microsoft and has received several awards including: Asian Women of Achievement Award (Prince Charles and Cherie Blair), “One to Watch” in Asian Woman Magazine’s Power 100 list, Success Magazine’s Top 5 Most Powerful Asian Women in the UK, and an Alumni Award of Excellence from the University of Alberta.
In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)